Discounted Cash Flow

Coca Cola Co.

KO · Based on 10 years of SEC filings

Average annual growth rates

Metric 10-Year 5-Year 3-Year
Sales
Free Cash Flow
Average (FCF & NI)
Net Income

Average annual growth is the mean year-over-year change across each period.

Endpoint CAGR (better for long term trend)

Metric 10-Year 5-Year 3-Year
Sales
Free Cash Flow
Average (FCF & NI)
Net Income

Endpoint CAGR is the compound annual rate from the first to last year in each period.

Projections use average year-over-year growth. Change this in Settings.

Projected growth rate

Free cash flow growth
10-year: — 5-year: — 3-year: —
Averaged growth (FCF & NI)
10-year: — 5-year: — 3-year: —
Net income growth
10-year: — 5-year: — 3-year: —
Sales growth (not added to calculations)
10-year: — 5-year: — 3-year: —

Click a greyed-out slider to switch metrics. Slide between the 10-year, 5-year, and 3-year historic growth rates for FCF, net income, or their average.

%
%

Historical inputs (10 fiscal years)

YEAR Sales Net Income Free Cash Flow Net Margin EPS (diluted)
2016 $41.9b $6.5b $6.5b 15.6% $1.51
2017 $35.4b (-15.4%) $1.2b (-80.9%) $-1.6b (-123.9%) 3.5% (-77.4%) $0.29 (-80.8%)
2018 $34.3b (-3.1%) $6.4b (415.5%) $-1.2b (20.7%) 18.8% (432.2%) $1.51 (420.7%)
2019 $37.3b (8.6%) $8.9b (38.6%) $8.4b (778.2%) 23.9% (27.6%) $2.09 (38.4%)
2020 $33.0b (-11.4%) $7.7b (-13.2%) $8.7b (3.0%) 23.5% (-2.0%) $1.80 (-13.9%)
2021 $38.7b (17.1%) $9.8b (26.1%) $11.3b (29.9%) 25.3% (7.7%) $2.26 (25.6%)
2022 $43.0b (11.3%) $9.5b (-2.3%) $9.5b (-15.3%) 22.2% (-12.2%) $2.20 (-2.7%)
2023 $45.8b (6.4%) $10.7b (12.3%) $9.7b (2.2%) 23.4% (5.5%) $2.48 (12.7%)
2024 $47.1b (2.9%) $10.6b (-0.8%) $4.7b (-51.4%) 22.6% (-3.5%) $2.47 (-0.4%)
2025 $47.9b (1.9%) $13.1b (23.3%) $5.3b (11.7%) 27.3% (21.0%) $3.05 (23.5%)

Base FCF: (latest fiscal year)

Discount rate: %

Terminal growth:

Projection period: years

Alt A decline yrs:

Alt B total yrs:

Values abbreviated: b = billions, m = millions, k = thousands.

Projected cash flows

Year Projected cash flow Discount Factor Present Value

PV of projected FCF:

Terminal FCF:

Terminal value:

PV of terminal value:

Enterprise value (DCF):

DCF price per share:

Current price:

Alternative DCF Models

Model Fair Value Upside PV(FCFs) PV(Terminal) Total Years
Standard (10yr→TV) 10 + TV
Alt A (Gradual Decline)
Alt B (30yr Hard Stop) N/A

This is a simplified DCF model for illustration. It uses reported free cash flow, a single growth assumption, fixed WACC, and a Gordon Growth terminal value. It is not investment advice.

+ 10YR Financials Balance Sheet (10YR) Cash Flow (10YR) DCF Model