Discounted Cash Flow
Kroger Co.
—
—
Average annual growth rates
| Metric | 10-Year | 5-Year | 3-Year |
|---|---|---|---|
| Sales | — | — | — |
| Free Cash Flow | — | — | — |
| Average (FCF & NI) | — | — | — |
| Net Income | — | — | — |
Endpoint CAGR (better for long term trend)
| Metric | 10-Year | 5-Year | 3-Year |
|---|---|---|---|
| Sales | — | — | — |
| Free Cash Flow | — | — | — |
| Average (FCF & NI) | — | — | — |
| Net Income | — | — | — |
Projected growth rate
—
—
%
%
Historical inputs (10 fiscal years)
| YEAR | Sales | Net Income | Free Cash Flow | Net Margin | EPS (diluted) |
|---|---|---|---|---|---|
| 2017 | $115.3b | $2.0b | $4.3b | 1.7% | $2.08 |
| 2018 | $122.7b (6.4%) | $1.9b (-3.4%) | $3.4b (-20.1%) | 1.6% (-9.2%) | $2.11 (1.4%) |
| 2019 | $121.9b (-0.7%) | $3.1b (63.1%) | $4.2b (22.0%) | 2.6% (64.2%) | $3.80 (80.1%) |
| 2020 | $122.3b (0.4%) | $1.7b (-46.7%) | $4.7b (12.0%) | 1.4% (-46.8%) | $2.05 (-46.1%) |
| 2021 | $132.5b (8.4%) | $2.6b (55.8%) | $6.8b (46.1%) | 2.0% (43.8%) | $3.31 (61.5%) |
| 2022 | $137.9b (4.1%) | $1.7b (-36.0%) | $6.2b (-9.2%) | 1.2% (-38.5%) | $2.20 (-33.5%) |
| 2023 | $148.3b (7.5%) | $2.2b (35.6%) | $1.4b (-77.1%) | 1.5% (26.1%) | $3.10 (40.9%) |
| 2024 | $150.0b (1.2%) | $2.2b (-3.6%) | $2.9b (103.1%) | 1.4% (-4.7%) | $2.99 (-3.5%) |
| 2025 | $147.1b (-1.9%) | $2.7b (23.2%) | $1.8b (-38.4%) | 1.8% (25.6%) | $3.70 (23.7%) |
| 2026 | $147.6b (0.4%) | $1.0b (-61.9%) | $3.5b (94.5%) | 0.7% (-62.0%) | $1.55 (-58.1%) |
Base FCF: — (latest fiscal year)
Discount rate: % —
Terminal growth: —
Projection period: — years
Alt A decline yrs:
Alt B total yrs:
Values abbreviated: b = billions, m = millions, k = thousands.
Projected cash flows
| Year | Projected cash flow | Discount Factor | Present Value |
|---|
PV of projected FCF: —
Terminal FCF: —
Terminal value: —
PV of terminal value: —
Enterprise value (DCF): —
Current price: —
—Alternative DCF Models
| Model | Fair Value | Upside | PV(FCFs) | PV(Terminal) | Total Years |
|---|---|---|---|---|---|
| Standard (10yr→TV) | — | — | — | — | 10 + TV |
| Alt A (Gradual Decline) | — | — | — | — | — |
| Alt B (30yr Hard Stop) | — | — | — | N/A | — |
This is a simplified DCF model for illustration. It uses reported free cash flow, a single growth assumption, fixed WACC, and a Gordon Growth terminal value. It is not investment advice.