Discounted Cash Flow
Purple Innovation, Inc.
—
—
Average annual growth rates
| Metric | 10-Year | 5-Year | 3-Year |
|---|---|---|---|
| Sales | — | — | — |
| Free Cash Flow | — | — | — |
| Average (FCF & NI) | — | — | — |
| Net Income | — | — | — |
| Dividends | — | — | — |
Endpoint CAGR (better for long term trend)
| Metric | 10-Year | 5-Year | 3-Year |
|---|---|---|---|
| Sales | — | — | — |
| Free Cash Flow | — | — | — |
| Average (FCF & NI) | — | — | — |
| Net Income | — | — | — |
Projected growth rate
—
—
%
%
Historical inputs (10 fiscal years)
| YEAR | Sales | Net Income | Free Cash Flow | Net Margin | EPS (diluted) |
|---|---|---|---|---|---|
| 2016 | $330.0k | $-2.3m | — | -705.2% | $-0.49 |
| 2017 | $2.5m (657.6%) | $803.0k (134.5%) | $-746.0k | 32.1% (104.6%) | $0.16 (132.7%) |
| 2018 | $285.8m (11331.6%) | $-4.3m (-638.2%) | $-33.0m (-4321.2%) | -1.5% (-104.7%) | $-0.51 (-418.8%) |
| 2019 | $428.4m (49.9%) | $-4.0m (6.8%) | $12.5m (137.8%) | -0.9% (37.8%) | $-0.40 (21.6%) |
| 2020 | $648.5m (51.4%) | $3.8m (194.1%) | $53.4m (328.5%) | 0.6% (162.1%) | $-6.04 (-1410.0%) |
| 2021 | $726.2m (12.0%) | $4.0m (6.4%) | $-84.8m (-258.9%) | 0.6% (-5.0%) | $0.06 (101.0%) |
| 2022 | $575.7m (-20.7%) | $-89.7m (-2325.0%) | $-64.1m (24.4%) | -15.6% (-2906.8%) | $-1.10 (-1933.3%) |
| 2023 | $510.5m (-11.3%) | $-120.8m (-34.6%) | $-69.1m (-7.6%) | -23.7% (-51.8%) | $-1.17 (-6.4%) |
| 2024 | $487.9m (-4.4%) | $-97.9m (18.9%) | $-25.1m (63.7%) | -20.1% (15.2%) | $-0.91 (22.2%) |
| 2025 | $468.7m (-3.9%) | $-51.4m (47.5%) | $-41.9m (-67.0%) | -11.0% (45.3%) | $0.48 (152.7%) |
Base FCF: — (latest fiscal year)
Discount rate: % —
Terminal growth: —
Projection period: — years
Alt A decline yrs:
Alt B total yrs:
Projected cash flows
| Year | Projected cash flow | Discount Factor | Present Value |
|---|
PV of projected FCF: —
Terminal FCF: —
Terminal value: —
PV of terminal value: —
Enterprise value (DCF): —
Current price: —
—Alternative DCF Models
| Model | Fair Value | Upside | PV(FCFs) | PV(Terminal) | Total Years |
|---|---|---|---|---|---|
| Standard (10yr→TV) | — | — | — | — | 10 + TV |
| Alt A (Gradual Decline) | — | — | — | — | — |
| Alt B (30yr Hard Stop) | — | — | — | N/A | — |
This is a simplified DCF model for illustration. It uses reported free cash flow, a single growth assumption, fixed WACC, and a Gordon Growth terminal value. It is not investment advice.